Apple

I'm an Associate Creative Director on the Interactive Design team at Apple.

I work with an amazing group of UX Designers, Art Directors, Writers, and Creative Technologists to articulate the user experience for customers across Apple’s digital touch points, including apple.com, the Apple Store app, social media platforms, and the interactive, service design experiences within our channel partners and retail stores.

I've overseen and directed the retail side of every product launch since 2015, including iPhone, iPad, Watch and Mac. I've also helped to introduce the Apple Card, AirPods, and a number of new products and services within the retail space.

You can see some of the stuff we've worked on at apple.com and on our Apple Store app.